The iconic symbol of Uncle Sam finds its origin in a real person: Sam Wilson, an American businessman who, during the War of 1812, supplied food for the American soldiers. The food barrels had a “U.S.” on them for the United States. The troops knew Samuel was sending the food and called it “Uncle Sam's.” In 1813 Uncle Sam became the nickname for the US Federal Government. The image was used to encourage men to enlist in the military and to spur civilian support for the entry of the U.S. into World War I. It has since served as a long-standing symbol of American patriotism. His image has been used by the United States government in a number of different ways, from stamps and military recruiting posters to magazines and newspaper cartoons. In this pandemic adaptation, Uncle Sam points an accusing finger of moral responsibility towards its citizens once again to work together to overcome adversity. However this time, the enemy is not only invisible but can be transmitted amongst us.
A series of Uncle Sam Posters modernized to reflect the requirements and recommendations put forth by the Centers for Disease Control and Prevention (CDC) in its fight to contain Covid19.